The Big Payoff

Empower PR differs vastly from other PR firms for a number of reasons, but perhaps one of the most prominent reasons is our payment system. Most PR firms require clients to sign a 12-month or 6-month agreement, while at Empower we work with our clients on a month-to-month basis. If clients only want PR for a month, or if they want to branch out and try other modes of advertising, they don’t need to worry about ending a lengthy, binding contract. There is no legalese in the Empower contract, and clients can start and stop service whenever they like. Thus, if a client has seasonal PR needs, (such as the Magnificent Mile Lights Festival which we just wrapped for the holiday season) Empower is the perfect PR option. Other PR firms bill their clients hourly. This means that once your allotted hours are finished for the month, your PR firm quits working to get you great press (no matter what big function or event your company has coming up!) For this reason, contracts which stipulate hourly billing and yearly agreements are not the best choice for most businesses. The Empower contract also differs from other PR contracts because we promise clients a television appearance in the first month. Most PR firms would never promise such an appearance—let alone in the first month! However, here at Empower, we are so confident in our abilities, that we feel comfortable promising all of our clients a guaranteed television appearance. To this day, we have yet to disappoint a client in this promise. So tell me…Are you ready for your close-up?

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